Solutions

PR software for agencies

Each client gets the full platform, including AI visibility tracking beside its media coverage, with seats for your team and logins for the client. You run the whole roster from one dashboard, where WIP and reporting sit beside meeting notes and timesheets.

You run PR for a roster of clients, and each of them wants a report every week. Most PR software was designed for one brand.

One board for the roster

The agency dashboard shows every client's coverage and open work on one screen. The agency's own board holds new business and operations, and no client ever sees it.

The notetaker files each client call, and timesheets draft themselves from those calls and your calendar.

What the client sees

Coverage is logged with its tier and tone, estimated views and a quality score, and the client's own logins see it change as you go. Their leadership doesn't need an account at all, because the executive dashboard opens from a link.

AI visibility for every client

Each client's buyer questions run weekly on ChatGPT, Gemini and Perplexity, in the same account as its coverage. The publications the assistants cite become the client's next pitch list. How agencies offer it.

Quotes approved without a login

You send the client an approval link for a newsjack quote. They read the story beside it and approve or ask for changes without logging in, and until they do, the pitch can only be scheduled.

The plan

Agentcy for Agencies is $900/month per client, billed monthly. Each client gets the full platform with five agency seats and three client logins.

If you're a broadcast-led agency you'll keep Meltwater or Cision for print and broadcast clips, because Agentcy monitors online media and social.

Questions

What do clients see, and what stays internal?

Agentcy for Agencies gives each client its own logins, and they show reporting and news for that client's brand only. A client also sees the external meetings its people attended and anything waiting for its approval, such as a newsjack quote. Your WIP board, Slack channels and internal notes stay hidden from them, along with pitch drafts and every internal meeting. The agency's own board, where new business and operations sit, never appears to any client. Their leadership can still open the executive dashboard from a link without a login of their own.

What does the meeting notetaker do?

The Agentcy notetaker joins a client call and files the recording against that client once the call ends. Each meeting comes with a summary and the full transcript, and it shows each attendee's share of speaking time. Proposed actions go to the people who own them. Internal meetings get the same treatment and stay out of the client's view. Those filed meetings also feed the timesheet drafts, which each person corrects and submits instead of starting from a blank week.

Is there a minimum number of clients or an annual contract?

Agentcy for Agencies has no annual contract, and you can add or remove clients from one month to the next. It's priced per client and billed monthly, with the current figure on the pricing page. Agency accounts are set up with our team, so the first step is a call through the contact page.

Can we offer AI visibility tracking to our clients?

Yes. Agentcy for Agencies is priced per client, and each client's account includes AI visibility tracking alongside its media monitoring and coverage reports. Each week the client's buyer questions run on ChatGPT, Gemini and Perplexity, every answer is checked against the client's own facts, and the publications cited become a list to pitch. Most agencies put it on the retainer as a monthly line. Our guide for agencies covers the set-up and the report.

How do we set up an existing client?

An existing client usually goes into Agentcy for Agencies in this order, and its records come with it.

  1. Give Agentcy the client's website and any documents you have, such as a positioning deck or last year's coverage report, and it drafts the six chapters of the client's record, from objectives to competitors.
  2. Agree that draft with the client, on a call or in the room, one chapter at a time.
  3. Import the client's contacts and past coverage from a spreadsheet, and Agentcy enriches both.

From then on the news, the drafts and the reports all read from what the client agreed.

Was this built by an agency we compete with?

Agentcy grew up inside a UK B2B technology PR agency and has been a separate company since 2025, founded in London by Claire Williamson and Tom Fry. Other agencies run their client work on it today. The client data you put in, including contacts, pitches and coverage, stays yours, and your clients' logins only ever see their own brand. The About page tells the origin story.

Try it on one brand, free

You can set up one brand in an afternoon and see what it finds. Paid plans are monthly, and you can stop whenever you like.